McDonald’s Canada Launches New Campaign: ‘Not Without Canadian Farmers’

Building on their successful ‘Our Food. Your Questions’ platform, McDonald’s Canada recently launched their newest campaign called ‘Not Without Canadian Farmers’ to proudly showcase that Canada’s favourite McDonald’s menu items are made possible by Canadian farmers. The campaign specifically thanks Canadian beef farmers because they are the ones who provide 100% of the beef for McDonald’s burgers, such as the iconic Big Mac! In fact, of the $1 billion McDonald’s spends on food, 85% of their ingredients are sourced in Canada. You will see the campaign on television, online and on billboards across the country. If you are going to be enjoying beef at home or while you are out, make it Canadian beef! We are proud of our partnership and could sure go for a Big Mac right now… Written by Aneesha Birk, Chief Blogger at Canada Beef

https://www.youtube.com/watch?v=HfiJInaZnLw